Without additional communication materials, a freshly created logo can become only a nice image. 8 years of working in both: advertising agencies and product design, brought me to understanding what should be an efficient workflow and tools for creating a complete visual identity for the brand.
About meI’m graphic designer who has worked in different fields through out the career, now focusing on branding & visual identity. Also, packaging design is still one of my interests.
At the moment working as a Freelance Graphic Designer and Art Director in Qoorio.
Besides spending a lot of time in a visual world, I’m nuts about surfing & football.
Minimal logo doesn’t mean only minimal style in visual part, but also in function. In these times to create such a big brand like Apple, Nike or Mastercard it’s near the edge of impossible. But by creating consistency in visual identity between the logo and its graphic language can make the logo symbol more recognisable without a wordmark. Funny fact, is that the first Shell logo was created in 1909 and it was used only as a shell symbol without a wordmark.
One of the main things about creating live and dynamic brand is consistency and connection between logo and graphic language. Following this process many things can appear: from recognasibility to avoiding big finances for advertising materials. Curious about more benefits? For example - one of my works, that was done with Imagine studio - visual identity for the largest in the Baltic region eyeglass lenses manufacturers.
10+ years creating and executing brand experiences for top brands in the Baltics.
Let’s talk about your Digital brand experience.
Marta JurkšaitienėHead of digital agency @ Ad Fingers
How can you brand yourself? How can your personal brand help you or your business? Which social media platforms would be the best for your own brand and how could everything be communicated?
I can help you out with your personal brand and it’s content strategies. Let’s talk!
Being a brand strategist and logo designer I can help you to answer this question. Sometimes people can make an assumption that logo can solve specific business problem and this can be true. But is it true for your specific situation? Let me help you figure it out and maybe save money.
Mykolas PetrusevičiusBrand strategist & Logo designer
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Lina LinkeviciuteLuxury Business and Sales Professional/Theatre Director/Creative Consultant