Tommaso RicciLegal Innovator, LegalTech Pro, Data Protection & Privacy AdvisorSome time ago
The result doesn't always reflect the hard work. Don't over- complicate to show off. Keep it simple for the user. Charge your hard work. Make them pay for the value added.
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Dasioh The WizardSearchher for life purposeSome time ago
Create more than you consume
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Tom HardingArtistSome time ago
I had a thought today about the word equality and how people places and things carry different qualities. There is no equality amongst qualities I thought. These qualities are distinctive just as smells and tastes are distinct.

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Vittorio RanicaInternational relations student
Agreed. We indeed do carry different traits, qualities, ideals that make us completely different, that’s why we must depend on one another, and rather than putting specific figures/individuals on a pedestal, we should cherish how, in a healthy and proper-working society, we all depend on each other. Sadly nowadays’ society is too focused on showing a superficial image of one’s self and material possessions rather than showing actual personality.
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Markus Seppam on Optimisation tricks for Facebook and Google AdsPerformance Marketing Specialist | Google and FB adsSome time ago
Do you know what is the main reason why most Facebook and Google Ads campaigns fail? It’s due to focusing on the wrong metrics. Most people think the main goal of Google and Facebook Ads is to get as many clicks to your website with the lowest cost possible. Well, that is not true. In performance marketing, the main goal of Google and FB ads should be to increase your sales and that’s why you should always consider and track which targeting options (keywords etc) and ads are helping you to achieve that. Unfortunately, so many advertisers don’t even have conversion tracking enabled and are focusing on the wrong metrics like: * Clickthrough rate * Clicks * Bounce rate * Impressions * Likes, shares Instead, you should prioritize on setting up conversion tracking and focus on more meaningful metrics like: ✅ Conversions and the Cost Per Conversion ✅ Return on Ad Spend Focusing and optimizing for the correct metrics and events is especially vital for the more Automated Bidding strategies, where the algorithms are always looking to optimize according to the event you choose to be important for you.
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