Soren BjerrumCultural Analyst • Ethnographer • UX researcherSome time ago
Hi Soren, what were the situations in your life when "more was more than less"? :) inspiring and well developed bio you created. Thanks! Marijus
Asked by Marijus Krasnickas
Love questioning ?
Well I received a question that I cannot answer or only answer with “never.”
Can you provide a better answer to Marijus though-provoking question?
What were the situations in your life when, more was more than less? :)
I had joined a new company recently where it has an unique working culture.
Every weekday morning, we would gather and share our experience or a small story that would spread positive vibes.
This would eventually create a good positive energy in the morning for each of us.
On top of that, I had realised throughout the time what would generally make an employee stay for long term is your superiors or colleague which eventually your working environment.
The founder is a lady in mid 60’s. She is the real life Iron Lady I had ever met. She has the never give up spirit, constantly learning new things and always willing to listen.
Such a humble person that is also willing to teach and share whatever she got.
If each human is a book, she’s definitely the one with rich content and there are more pages to flip on to learn more from her.
I guess that I’m gonna stay a bit longer with her this time.
If you want to revive, renew and reinvent your activity wouldn’t it be handy to have an INNOVATION MANAGER?
Just as even the most expert surgeon can’t operate on himself, you need someone with an outside perspective.
A fresh pair of eyes and new brain can work wonders. By giving the doctor your trust and complete information, you’re on the way to being cured.
Every case is different, and you need not only deep experience of different kinds of innovation techniques, but also be able to gauge how it will impact your specific organization.
What kind of person becomes an INNOVATION MANAGER?
Usually they are generalists rather than specialists. These people can fit for so many different positions because they bring a wide-angle lens to a problem that a normal employee would just bring a close up view for. The best example is the main character from a TV series “Pretender”, Jarod who can quickly master complex skill sets to successfully impersonate any profession. It sounds unbelievable but these kinds of people really exist and can create huge benefits for those who are looking for effective innovations.
How does an INNOVATION MANAGER Operate?
Studies indicate that our ability to think creatively comes one-third from genetics; but two-thirds of the innovation skill set comes through LEARNING and UNDERSTANDING different skills then PRACTICING, EXPERIMENTING
and at the end ASSOCIATING them.
So, an INNOVATION MANAGER will come to your “home” – company, he is going to
to observe everything like an anthropologist or social scientist.
He carefully looks for small behavioral details—in the activities of customers, suppliers, and even cleaning ladies of your office—in order to gain insights about new ways of doing things.
Then he is going to talk to as many team members as possible, including an engineer, a stay-at-home dad, and a designer to identify what kind of innovation could benefit your business or organization.
The most important role of INNOVATION MANAGER is to find THE RIGHT QUESTIONS.
Is it a new team?
Is it a management technique?
Is it a product?
Is it service offer?
Is it a marketing campaign?
Is it a communication campaign?
Is it long-term vision?
Is it turnover?
Is it a leadership skill?
Is it the atmosphere?
Is it meaning of work?
Is it the engineers?
Is it the front-line workers?
Is it the office?
Is it the motivation?
Is it the general mood?
Is it clients service?
Is it proceeding?
Is it logistics?
What is it?
‘If we did this, what would happen?’”
Bringing all the team together, mixing them with new professionals from outside, asking to imagine a completely different alternative can lead to truly original insights.
In these ways INNOVATION MANAGER will find the ANSWERS together with the team and will develop the creative spark in everyone.
The best historical example is the “Medici effect,” referring to the creative explosion in Florence when the Medici family as “INNOVATION MANAGER” of that time brought together people from a wide range of disciplines—sculptors, scientists, poets, philosophers, painters, and architects. As these individuals connected, new ideas blossomed at the intersections of their respective fields, thereby spawning the Renaissance, one of the most inventive eras in history.
If you want a Renaissance in your business – just reserve a call :)