Marius Čiuželis on Silver EconomyInvestor / Advisor / Social EntrepreneurSome time ago
Some interesting trends emerge The Venture Capitalists Making a Bet on Aging Consumers https://www.bloomberg.com/news/articles/2020-07-29/primetime-partners-vc-fund-makes-bet-on-aging-consumers
www.bloomberg.com
www.bloomberg.com

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Robert PožarickijTech & Software
As the article pointed out, I think the thing that's difficult to get right is marketing products for the older cohort of people. Dignity especially can be easily overlooked. Hopefully, raising demands for such products will stimulate competition and innovation, which in turn will get us closer to the ultimate goal: improving the lifes of older people.
about 1 year ago
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Marius ČiuželisInvestor / Advisor / Social Entrepreneur
Sure it takes time to refocus and adapt to this consumer group however the one rhing is clear - its growing quite fast and its purchasing power will overtake the others in a decade or so.
about 1 year ago
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Silver LausFintechSome time ago
Living to 120 -150 yr old without being disabeled mentally or physically for the last 30-40% of your life span is possible. Its just about making the right decisons and bio-hacking yourself and your surroundings.

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Silver LausFintech
Everybody always thinks its the additional things you do that will make the magic happen where actually its about eliminating the things that harm you that will move the needle the most. Crap in your diet, unnecessary lifestyle habits (shity sleeping routine and schedule, the way you react to things in life etc) and your environment in general. Worry about those things first and you already did 80% of the work. Rest of 20% is deep diving into the heavy work of a bio-hacker.
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Marius Čiuželis on Sidabrinė linija (the Silver Line)Investor / Advisor / Social EntrepreneurSome time ago
The Minister of Social Security and Labour Monika Navickienė became the Patron of our core social project the Silver Line. That's a milestone achievement for us as it followed a tender we won last week to finance a whole year budget of the project. Long live the Minister! Long live the Silver Line! https://www.sidabrinelinija.lt/lt/naujienos/naujienos/2021/02/ministre-monika-navickiene-sidabrines-linijos-globeja
Ministrė Monika Navickienė – „Sidabrinės linijos“ globėja
www.sidabrinelinija.lt
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Marius Čiuželis on Sidabrinė linija (the Silver Line)Investor / Advisor / Social EntrepreneurSome time ago
Longevity will be one of the key trends of the future. With previously unimaginable advances in the fields of science and technology ongoing, our life expectancy is increasing. This has huge and far-reaching consequences. Governments need to consider the economic effects of the growing elderly population. Furthermore, the older generation has significant spending power and so their needs and lifestyle preferences will impact businesses in the long term. The cost of longevity In 1950, there were 130 million people aged 65 and over worldwide. The size of this age cohort reached 600 million in 2015 and according to the United Nations (UN) is poised to rise further to around 1.6 billion by 2050. The global economic consequences of this trend are serious. Countries must work out how to support a rising number of retirees with a smaller percentage of the population in the workforce. Ultimately, governments need to ensure a balance between the well-being of retirees and the sustainability of the state pensions. Even now, receiving some sort of pension is not guaranteed everywhere. Although 68% of those above retirement age receive a pension according to the UN Sustainable Development Goal indicators, there are considerable variations across regions. Ageism currently prevents many older people from extending their working lives once they have passed the stipulated retirement age, despite often being willing and able to do so. However, with people living longer and the emergence of data suggesting that including older workers in the workforce could significantly boost a country’s gross domestic product, economies may benefit from finding ways to encourage this. The effect of longevity on economies Once retired, people inevitably have more time on their hands. How pensioners choose to spend this time is one key determinant of where they spend their hard-earned money. According to the International Longevity Centre, the UK’s specialist think tank on the impact of longevity on society, spending by those aged 65 and over increased by 75% between 2001 and 2018. With the elderly’s greater spending power, their frailty and their changing lifestyle preferences, the longevity trend is set to have a significant impact on certain areas of our economies. The longer people live, the more likely they are to contract diseases and/or suffer from various age-related conditions and thus a rise in global spending on healthcare is projected. Although healthcare is improving and the development of new treatments and cures continues, older people are generally less mobile and their cognitive abilities fall. As a result, the majority of the elderly need some sort of assistance in their daily lives and in many cases this is provided by retirement homes. Other areas set to see greater demand for their products and services are: nutrition - as people are increasingly paying attention to what they can do to support their own health in terms of nutrition and lifestyle; beauty – as people fight the physical signs of ageing; financial planning – as the need for individuals to plan and save for their own retirement is growing; and leisure – with more time and often greater spending power than the younger generations, going on holiday is a popular way for retirees to spend their leisure time.

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Marius ČiuželisInvestor / Advisor / Social Entrepreneur
, 🙏
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