Karolis Rimkus on Personal branding & sales on LinkedInCEO @ Caption, a Social Media Marketing Agency2 months ago
This is ridiculous!!! 4.7 million views, are you kidding me? We've custom made and uploaded Caption branded GIFs to Giphy, and this is the result after just 4 months. People are using OUR content: 📌 In conversations 📌 On their Instagram stories 📌 Commenting on posts Imagine the possibilities for your brand. This is just crazy! You can find our stickers on any platform that uses Giphy's database by searching "captionagency"

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Karolis Rimkus on Personal branding & sales on LinkedInCEO @ Caption, a Social Media Marketing Agency2 months ago
Who said charts are boring? Here's how you make a killer post on LinkedIn. This is a great example of how much a few bars can say, and it's evident from the stats of this post that people find it interesting.  The bars demonstrate the vast gap between the ease of creating an account in challenger vs. regular.banks.  You can compare market shares, company sizes and revenues, but then you strike a single metric that represents the whole situation in a glimpse. It's also a fresh perspective, so thousands like and share it.
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Karolis Rimkus on Personal branding & sales on LinkedInCEO @ Caption, a Social Media Marketing Agency3 months ago
Don't worry about getting likes and comments on LinkedIn that much. It's not the main success metric anymore. Just recently, LinkedIn has introduced "dwell time" to its metrics. To be honest - I was surprised they didn't account for it before! When you open the news feed, you'll now see not only relevant, liked, commented on and shared content, but the one that people SPEND MORE TIME ON. This means less click-bait, more in-depth opinions, suggestions, observations and research. 🚨 Better content > 🚨 People read through to the end of it > 🚨 Content is shown organically to more people. Next time you post, make the mental switch. It's not "what will people like". It's "WHAT WILL PEOPLE FIND VALUABLE AND CAPTIVATING". So, since now even LinkedIn itself is saying likes aren't THAT important, you shouldn't stress over getting "enough" of them as well 😌
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Karolis Rimkus on Personal branding & sales on LinkedInCEO @ Caption, a Social Media Marketing Agency3 months ago
If you have non-latin letters in your name - don't worry, be proud and use them on LinkedIn. You'll still be searchable. The only other reason to latinify (is that even a word? 😄) your name is to make it more easily pronounceable for foreigners.
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Kotryna Kurt on Sales and Social SellingPersonal Branding / LinkedIn Ads & Marketingabout 2 months ago
If I would be a small/ midsize company or a startup and would want to spend some time and money on LinkedIn, this would be what I would do: 1. Optimize Sales people profiles 2. Optimize Company page profile 3. Create 4 content pieces per month on the company page 4. Activate sales people - employee branding 5. Connect with 5 relevant peole per day with a personal message 6. Engage with potential client content 20 min per day 7. Create at least 4 personal posts per month 🎯 The overall goal for doing these things would be to increase your brand awareness and gain new clients. Some companies use some of these steps, some use all. One thing for sure, this might require more effort in the beginning but within time this is a less costly strategy. Are you paying attention to some of these points? What is your experience with social selling on LinkedIn?

Kotryna KurtPersonal Branding / LinkedIn Ads & Marketing
Justas, I think I was thinking about it from a different perspective. Now that you put it like that, I agree. I was more thinking about the overall accumulated activities. 😌🙌
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