What would you say should be the first steps for someone who wants to live in more sustainable way?
Asked by Laura Cibulskyte
1. Know the influencing factors and quantify the impacts of them. The carbon footprint calculators may help to improve understanding. The pain points must be priority when looking where to start acting
2. Identify the options how to get better at specific influence areas. You may research existing practices, ask for advice, look for alternatives. Think thru how it is difficult for you to apply those actions.
3. Select option and experiment with implementation of improvements. Start from activities that needs low effort. Aim for step by step habit and behavior building that are enjoing for you.
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When we look at the food that we eat, we do not see the impact for the environment - only calories, macro nutrients and other nutritional properties. It is very important to understand that our choises may reduce our carbon footprint. It is due to carbon emisions that are hiding under production, manufacturing and transportation of products. In order to improve the understanding lets compare the impacts of specific food products with emmisions caused by traveling with car - more kilometers you travel, more polution you create. Does this representation would help you to chose more wisely?
Where a smart person doesn't understand marketing?
In a Books review section.
Sounds like a Dads joke, you may say.
Although quite often the scientific community demands 360 objectivity from books that just aren't aimed at that.
One of many comments about Bills' latest book on climate change - "Bill Gates didn't study climate science..."
But I believe, if his goal would be to impress the scientific community, he would manage that...
IMHO many books serve as an opinion about a complex topic for people who will never open up and study dozens of difficult, jargon-ish science reports.
It's just a matter of the target audience.
So when you see a fancy, one-start review on a book you like, question whether the person wrote it from the right perspective.
PS.: Read up Bills interview for HBR about his book. Link in the comments 👇