A great book 📖 for leaders who are driving digital transformation in their organization!
The authors George Westerman Didier Bonnet and Andrew McAfee of “Leading Digital” note that excelling at two capabilities is essential to execute on a successful digital transformation.
📌 Digital capabilities refer to rethinking and improving business processes, customer engagements and business models.
📌 Leadership capabilities is about envisioning and driving transformation to engage staff.
The research indicates that successful digital transformations start at the top of the company. Only the most senior executives can create a compelling vision whereas people in middle can make the vision a reality.
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