Director @ Vilniaus Klubas
Vilnius, Lithuania

After almost two decades in the industry of communication & public relations at such firms as Alma Littera Group, Swedbank and MG Baltic, I can firmly say that culture is where my heart and utmost passion resides. Vilniaus Klubas is where I currently get to exercise it on a daily basis - by communicating with and for the brightest people of Vilnius from business, science and culture domains.

WHAT PR IS ALL ABOUT: KEY LESSONS

I landed my very first job at a public relations agency without even properly grasping the concept of what PR was. Now, the notion as well as the skills that it requires are crystal clear: being able to communicate, represent and persuade eloquently and effectively, which goes hand in hand with choosing the right form and tools to do so. Let's talk examples over coffee!

GETTING AHEAD IN PR & COMMUNICATIONS

Having acquired a sociology degree from Vilnius University, I decided that it's best to collect my package of knowledge in the school of life, as opposed to a dusty-walled university and this proved to be an extremely wise decision. I'd gladly share my know-how & personal experience of how to craft a purposeful career starting as early as university years.

CULTURAL EVENTS WORTH VISITING

My friends have dubbed me as the Minister of Culture, as I always had a lengthy list of suggestions of which plays, concerts and places suitable for dates are well worth a visit. Not much has changed, apart from the fact that now I myself contribute to the organization & curation of similar events, which are definitely worth seeing.

THE SECRET SAUCE OF A SUCCESSFUL CAREER

In my rich professional experience, which spans for over 20 years and has been laden with jobs, some more exciting and gratifying than others, I've discovered several things which I wished I knew at the very beginning of my career, like the importance of the synchronicity of a value system between you and your boss, among many others which I'd love to share with you.
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45 min

PR & culture over coffee
€35
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